what is Walmart publicity strategies ?

explain about the promotion strategies of walmart. and is it right or not.

Your Answer

segmentation strategy helps in understanding different sub segments of customers and their changing needs. Walmart uses psychographic and demographic segmentation strategies . it understands the psyche of the customer and knows that the consumer wants everyday goods at the lower possible prices. Hence Walmart introduced the strategy of EDLP every day low prices.

0
walmart
Practice Mock Test
walmart